Trade Sales Manager-ANI

--Al Mouyasser--

The Trade Sales Manager is responsible for overseeing all trade-related activities and managing a team of up to 6 Merchandisers across Baghdad and the provinces (excluding the North). The role requires a sales and distribution professional with solid knowledge of retail and wholesale operations. The position focuses on driving product availability, managing trade activities, and building strong customer relationships.

location:  Baghdad  

Responsibilities

  • Lead and manage the Merchandising team in Baghdad and the provinces (except the North).
  • Negotiate Business Development Agreements with key customers, including terms such as shelf space, display placements, POSM (Point of Sale Materials), engagement activities, and pricing propositions.
  • Implement trade activities and ensure execution excellence in assigned territories.
  • Guarantee continuous product availability across retail outlets, pharmacies, and hospitals.
  • Coordinate with distributors to maintain consistent availability of all SKUs at points of sale.
  • Monitor and report competitor activities in the market.
  • Collaborate with Marketing and Distributors to achieve monthly financial and marketing targets.
  • Manage Tier 2 Department of Health (DOH) relations.
  • Evaluate and enhance customer and consumer experience across multiple channels.

Must Have

  • Minimum of 5 years’ sales and distribution experience in consumer products.
  • Previous experience in large multinational organizations is preferred.
  • Strong knowledge of distribution dynamics, distributor management, trade marketing, and key account management.

Nice to have

  • Experience Previous experience working for large multinationals.
  • Experience in managing Tier 2 Department of Health (DOH) accounts.
  • Strong background in negotiating business development agreements covering shelf space, display placements, POSM, and pricing propositions.
  • Exposure to end-to-end customer and consumer experience management across multiple channels.
  • Familiarity with competitor analysis and market reporting in the trade sector.